Getting Guests In
Be the restaurant they choose tonight.
Your website, menus, and photography are the first visit. We make them good enough to cause the second one.
Branding, websites, andoperational tools built for howrestaurants actually work.
Built from real hospitality experience, TRC connects everything guests see with the tools restaurant teams use every day.
Not sure where to start? Take the 2-minute project quiz
Platforms we work in.
We connect paths into the systems you already run, and can build a custom dashboard around what you choose to surface.
Past work
Menus, brands, and campaigns that made it onto the floor.
Real prior-career work for working restaurants. Not a TRC client list. Full context on the work page.
Like what you see? Let’s talk about yours.
The toolkit
Everything a restaurant runs on,custom-built for yours.
Nothing off the shelf. We design guest-facing creative and team-facing systems around your restaurant, your standards, and how you want things to work.
Websites & ordering
Fast, mobile-first restaurant websites connected to menus, reservations, ordering, private dining, locations, and tracking.
Every extra click or second adds friction between discovery and booking.
Menu systems
Print, web, QR, catering, and service-ready menu formats designed to stay consistent and easier to update.
When menu information drifts, guest trust and staff confidence go with it.
Campaigns
Seasonal launches, limited-time offers, events, catering, and private-dining campaigns built across the channels guests actually see.
A strong offer loses momentum when every channel launches at a different time.
Staff tools
Mobile training, recipe cards, onboarding, checklists, manager recaps, and internal tools designed for the way restaurant teams work.
A standard nobody can find is a standard the team cannot follow.
The Hub
And one place where it all lives: a customized dashboard that connects the systems you already run, so menus, training, recaps, sales, and reporting stay current and findable.
Connects with: Toast, Heartland POS, Olo, Square, OpenTable, DoorDash, Uber Eats, Resy, and more
Tools scattered across logins and binders stop being used by February.
More we makeRecipe cards, HR videos, QR menus, gift cards, event flyers, table tents, training guides, loyalty materials, allergen guides, catering menus, email campaigns, digital signage, staff handbooks, seasonal specials, ordering pages, photography, and video.
See what we buildWhat we can build for your restaurant
Start with what your restaurant needs now.
Websites, menu systems, campaigns, and operational tools custom-built around how your guests buy and how your team works.
Choose a starting point below. We will make sure it connects to what comes next.
Team-facing
01Custom Operations Apps
Built for how your team actually works.
Custom mobile apps and dashboards for manager recaps, training, team communication, and the workflows that usually live in texts and spreadsheets.
- Manager recaps and daily visibility
- Training and recipe cards on phone
- Team updates in one place
Guest-facing
02Restaurant Websites
Built for the phone first.
Custom mobile-first websites that help guests find a location, understand the menu, book a table, place an order, or start an inquiry.
- Clear mobile guest path
- Paths into reservations and ordering
- Menus, locations, and event pages
03Brand Systems
A brand that holds in the real world.
Positioning, identity, menus, signage, packaging, and standards that stay recognizable across every guest touchpoint.
- Positioning and direction
- Identity system
- Restaurant applications and standards
04Menu Systems
Keep every menu clear and consistent.
Print, web, QR, catering, and service formats designed as one family, with a practical process for carrying updates across them.
- Print, web, and QR formats
- Service-ready allergen notes
- Launch and campaign assets
05Campaigns & Content
Launch with one clear direction.
Campaign concepts, photography, video, landing pages, email, social, paid creative, and in-restaurant materials built around the same offer.
- Campaign direction
- Photography and video
- Launch toolkit across channels
06Private Dining
Make the room easier to book.
Event pages, menus, packages, inquiry paths, and sales materials designed to keep high-value leads moving.
- Event landing pages
- Packages and event menus
- Inquiry routing and follow-up
Not every project starts with a rebuild. Sometimes it starts with one useful project.
We also make recipe cards, HR videos, QR menus, gift cards, event flyers, table tents, training guides, loyalty materials, allergen guides, catering menus, email campaigns, digital signage, staff handbooks, seasonal specials, ordering pages, photography, video.
Start here
What can we build for your restaurant?
Bring us the website update, menu problem, staff tool, private-dining push, campaign idea, manager workflow, or custom system your team wishes existed.
Send us what you are working on. We will tell you where we would start.
One focused project to start. No long-term lock-in.
TRC is a new studio. The hospitality experience referenced on this site comes from Brad Nichols’ prior career, including 10 years leading creative and brand work for a 13-location restaurant group. Prior employers are not presented as TRC clients.
The Restaurant CreativesSt. Louis, Missouriinfo@therestaurantcreatives.com